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Supernova always ends with an introspective session featuring leading thinkers. At Supernova 2007, Umair Haque (Bubble Generation), Liz Lawley (Rochester Institute of Technology), and Jerry Michalski (Sociate) reflected on the insights of the conference and the current state of the Internet.
John Hagel is a renowned strategy consultant and author, whose work over the past decade has illuminated the Internet’s transformative impacts on business. He recently joined Deloitte and Touche, where he will head a new Silicon Valley research institute. At Supernova 2007, John outlined critical research questions regarding the future of digital business that remain unresolved.
Known as the guru of Internet measurement, KC Claffy is a researcher at the Cooperative Association for Internet Data Analysis (CAIDA). At Supernova, she gave an impassioned plea for better data to study Internet traffic patterns, without which policy and business decisions are bound to be misguided.
Business author and blogger Nicholas Carr offers a sneak peak of his forthcoming book, “The Big Switch.” Drawing parallels to the industrial revolution, Carr illuminates the significance of modern data centers and web-based application platforms as the basis of an entirely new computing industry.
Noted author and strategy consultant Christopher Meyer of Monitor Networks gives his perspective on the changing nature of digital business. Drawing on history and a wide range of sources, he outlines the future of the firm in a world of networked digital platforms.
Following their presentations, business thinkers Chris Meyer (Monitor Networks) and Nicholas Carr (author of “Does IT Matter?”) engage in a discussion and Q&A session, moderated by John Hagel (Deloitte & Touche).
Sheryl Sandberg, who leads Google’s advertising business, explains how Google revolutionized online advertising, and where she sees the market going in the future.
Could hidden practices — some legitimate and some criminal — be the real economic backbone of the Web? Max Levchin (Slide), Andrea Matwyshyn (Wharton), Elliot Noss (Tucows), and Ellen Siminoff (Efficient Frontier) reveal the scope of search optimization, widgets, domaining, phishing, zombie nets, and other under-appreciated aspects of the Internet economy.
Well-known Silicon Valley blogger and videoblogger Nick Douglas conducted a series of interviews at Supernova 2007 with speakers and other attendees. For convenience, we’ve collected links to all of them below. In Nick’s trademark style, the interviews mix serious insights with wit and humor.
Will network operators depend on “over the top” providers of applications and content engage in a regulatory duel, or define their relationships through business-driven partnerships? Rob Massoudi (Cisco), Michael Katz (UC Berkeley), Craig Forman (Earthlink), and David Young (Verizon) search for common ground.
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